Pharma PR & Communications Summit 2024
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Monday
, July 8 • 4:00pm - 4:45pm
Panel: Next-Level Partnerships: Aligning Expectations, Measuring Success, and Building Trust for the Long Haul
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Review the dynamics of partnerships between biotech, and pharma companies, advocacy groups, and industry associations.
Establish expectations for processes, timelines, workload, reports and more for all parties to ensure alignment
Define success metrics and indicators for evaluating partnership outcomes and identify red flags that can lead to unsuccessful partnerships
Explain strategies for overcoming obstacles, enhancing trust, and fostering long-term, mutually beneficial relationships
Moderators
Debbie Etchinson
Executive Director, Head of Corporate Affairs, Alkeus Pharmaceuticals, Inc
Speakers
Neda Safarzadeh
Vice President, Head of: Investor Relations/ Public Relations /Marketing, Arcturus Therapeutics
Lauren Walrath
Vice President, Public Affairs, Kyowa Kirin, Inc
Monday July 8, 2024 4:00pm - 4:45pm EDT
Track A