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Monday, July 8 • 4:45pm - 5:15pm
Augmented Intelligence: How AI Enables Storymaking at the Speed of the Feed

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With all the discussion about AI’s tactical applications (never take meeting notes again!), long term potential (the 3-day workweek is coming!), and fear mongering (it’s coming for your job, your regulatory compliance, and the future of the human race!), what often gets lost is the near term opportunities to use generative AI as a force multiplier for the work we are already doing in Communications. This session will share real examples of how /prompt. is putting GenAI to work in the field, from faster insights to campaigns that use AI for its utility rather than its novelty.

Speakers
avatar for Paul Dyer

Paul Dyer

CEO, /prompt.
Paul is CEO of /prompt. the platform company for Lippe Taylor and twelvenote. Under his stewardship, the agency has been named agency of the year for five years and counting, while producing some of the most awarded work in the industry. Paul himself is a former PRWeek 40 Under 40... Read More →


Monday July 8, 2024 4:45pm - 5:15pm EDT